Nespresso set out to announce their commitment to a more sustainable future in coffee as part of their Doing is Everything campaign. We saw an opportunity to bring this beyond simple social media posts, and I worked closely with the client to push them out of their comfort zone and into a realm of elevated aesthetics with captivating design, concise storytelling, and beautiful imagery.
This ended up turning into Nespresso’s top performing social campaign of all time, and is now their barometer of success in everything they do on social media.